Skip to content
← All articlesAI & automation

AI and Machine Learning: Start With a Measurable Product Problem

Close-up of a processor and detailed copper pathways on a circuit board

AI and machine learning can support software development and add capabilities to business applications. Useful projects start with a specific problem, suitable data and a way to evaluate results. Human oversight, privacy and security remain part of the design.

A practical example

A support assistant might help draft replies to common product questions. Start with a bounded set of questions and reviewed reference material. Test incorrect assumptions, missing information and cases that should be escalated. Compare the result with the existing process. Expand the role only when the team can explain both its usefulness and its failure modes.

Before adding AI to a product

Before adding AI to a product
Before adding AI to a product
Before adding AI to a product
FocusPractical approachCheck before proceeding
ProblemDefine the decision or task that AI should support.Compare against a simpler rule-based approach.
EvaluationUse representative examples and an agreed success measure.A convincing demo is not evidence of reliable performance.
OversightProvide review, escalation and monitoring.Plan for incorrect or inappropriate outputs.

When is a rule-based system better than AI?

When the task has clear, stable rules and the simpler system meets the need. Evaluate reliability, maintenance and cost before assuming a model is necessary.

Useful next steps

For a related perspective, read Responsible AI Development: Data, Impact and Accountability, Using ChatGPT at Work: Drafting, Summarising and Planning, Choosing AI Tools: Inputs, Outputs and Human Review.

If you need help applying this to your business, explore our AI development and automation or discuss your project.

Sources and further reading

By Tech Me Today. Originally published November 16, 2023. Expanded on .

Explore all articles →
KEEP READING

More ideas. Fresh perspective.

Audit notebook and glass prism beside a printed process flow
AI & automation

Responsible AI Development: Data, Impact and Accountability

AI-assisted development introduces questions about privacy, fairness, security and accountability. Teams need clear review responsibilities and appropriate safeguards throughout design, implementation…

November 7, 2023↗
Laptop with a conversational assistant interface beside meeting notes
AI & automation

Using ChatGPT at Work: Drafting, Summarising and Planning

ChatGPT can help teams draft, summarise, brainstorm and analyse information. Treat its output as a starting point for review, protect confidential information and check important claims before using t…

October 17, 2023↗
Precision tools, index cards and an optical lens arranged as a conceptual toolkit
AI & automation

Choosing AI Tools: Inputs, Outputs and Human Review

AI tools can help businesses analyse information, assist customers and automate selected tasks. Their value depends on the problem, the quality of the data and how carefully people review the results.…

September 25, 2023↗
LET’S MAKE IT HAPPEN

What would make your
business work better?

Tell us what you want to build, improve or automate.

Let’s talk about your project